Representation in the media
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Harry Potter Assignment
Harry Potter Scavenger Hunt
The film industry for Harry Potter has generated a massive Narrative Image.
The premiere of the film is this week!
Your assigned task is to go on a Harry Potter Scavenger Hunt.
You must find 10 marketing strategies that the HP corporation has used to promote the new film installment.
Blog about the various marketing strategies you have found and their importance to the HP Brand.
Bring one item to class for show and tell for your last lesson next week.
During your show and tell you will be asked to discuss how your chosen piece contributes to the HP narritive image. For example does it contribute to stars, target audience, enigma, genre (promise), fan community, promotional, branding, etc. (it can be contributing to more than one)
Have Fun!
The film industry for Harry Potter has generated a massive Narrative Image.
The premiere of the film is this week!
Your assigned task is to go on a Harry Potter Scavenger Hunt.
You must find 10 marketing strategies that the HP corporation has used to promote the new film installment.
Blog about the various marketing strategies you have found and their importance to the HP Brand.
Bring one item to class for show and tell for your last lesson next week.
During your show and tell you will be asked to discuss how your chosen piece contributes to the HP narritive image. For example does it contribute to stars, target audience, enigma, genre (promise), fan community, promotional, branding, etc. (it can be contributing to more than one)
Have Fun!
Wednesday, 3 November 2010
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